Create sign up forms to give users a way to subscribe to your email communications. For example, providing a sign up form on your website lets users submit their contact information and indicate the types of email communications they want to receive from you.
To access the Sign Up Form section, click on the Forms Menu on the left and then click on the Sign up Forms tab.
This list shows the following information for each sign up form:
For a selected sign up form, usage statistics provide information about the number of subscribers who have completed steps in the double opt-in subscription process.
Sign up forms are assigned one of the following states:
Use the Sign Up Form wizard to create a sign up form and its subscription process elements. You can start the wizard from several locations. You may find it most convenient to start the wizard from the Sign Up Forms tab. The Sign Up Form wizard guides you through the tasks for creating subscription process elements. These tasks depend on the subscription process you choose
In order to create a Sign Up Form you will need to follow these steps:
To begin defining a sign up form and its subscription process elements, you:
Once you are satisfied with the information inserted, click NEXT to go to the next step of the Sign Up Form wizard.
Preview the Subscription Process Elements
You can preview subscription process elements at any time. For example, when writing the thank you message, you may want to check which mailing lists you included on the sign up form before referencing them in the message.
You can preview subscription process elements from the Sign Up Forms tab. You can also preview available elements while designing them. Subscription process elements depend on whether you're using a single or double opt-in process. In order to preview subscription process elements from the Sign Up Forms tab
In order to preview subscription process elements in the Sign Up Form wizard, click on the Preview button in the lower-left corner of the current page in the wizard. This button is available from all wizard pages, except the first page where you define the sign up form name and select its associated mailing lists. Design the Sign Up Form
Design a visually appealing sign up form that collects the information you need from users.
In the Sign Up Form wizard (Step 2), you see the sign up form editor, along with content you can add (header, footer, and contact fields) and formatting tools. As you design the sign up form, the editor shows you what the user will see when using the form.
To design a sign up form, you can
You can preview the current design of the sign up form, along with other elements of the double opt-in subscription process to which it belongs.
When working in this editor, changes are not saved automatically. Changes are saved only when you click Next to go to the next page of the Sign Up Form wizard. If you don't want to complete the design in one session, ensure that you go to the next page and then click Cancel to exit the wizard.
A sign up form asks users to provide contact information, as well as any other information you want to collect. This information must include the user's email address, but you may also want gather first and last names, or birth dates.
You can see a list of the contact fields that you can add to a sign up form in the left panel beside the sign up form editor. This panel lists
For information about contact fields, including how to create custom fields, see Overview of Contacts
Note: For convenience, you can create custom contact fields on an adhoc basis when designing a sign up form. However, we recommend that you create all custom fields when setting up the application.
You can change the order of contact fields on the sign up form. You may find it easiest to organize contact fields after adding all the ones you want to include on the sign up form.
You can also require that users provide a value for any contact field. When filling out the sign up form, users will not be able to submit it until they provide values for all required fields. If users try to submit a form without providing all required fields, we display an error message.
You can preview the current design of the sign up form, along with other subscription process elements.
In order to add Contact Fields follow these steps:
Note: You can open only one list at a time.
Note: To remove a contact field, click <<Remove.
Note: The asterisk appears in the color orange for required fields.
A sign up form's header includes text at the top of the form while the footer displays text at the bottom of the form.
Because the header appears before any contact fields, it is a good place to identify the purpose of the sign up form or the value of subscribing to your email communications. You can also use this area to provide any information that users need to fill it out and submit it to you.
The footer is useful for providing information about what users can expect after submitting the form.
In order to define a header or footer in Design view:
You can format the following text elements on a sign up form:
The same text formatting options are applied to all the text elements. Formatting options include options such as the font and its size, bold, italic, and underline, as well as alignment options.
To apply text formatting:
You can customize many colors in a sign up form. For convenience, you can choose colors from color themes, which are sets of preselected, coordinating colors. Experiment with the available themes to find a set of colors that you like.
When you choose a color theme, the corresponding color palette can be used to define text, background and button colors. You can change any default color for a sign up form element by selecting a different color from the color theme. In the following example, the color theme is named "Foundry". Sign up form elements such as the border color, form text color, and so on use colors from this color theme.
If you change the color theme after applying colors to elements, those colors are not changed. Only elements using the default color of the previous color theme are updated to use default colors for the current color theme.
In order to alter the color elements please follow these steps:
The button that users will click to return a completed sign up form is referred to as the Submit button. Every sign up form includes this button, which is named Join, by default. You can customize name of this button. For example, you may want to change the text from Join to Subscribe or Sign Up.
In addition to customizing the button name, you can change the color of the name text and the button background. When changing button colors, available colors are determined by the selected color theme. You can preview the current design of the sign up form, along with other subscription process elements. In order to customize the button please follow thee steps:
You may need to make changes to an existing sign up form. For example, you may want to change the mailing lists available for selection on the sign up form.
Note: A sign up form is just one element of the subscription process. Other subscription process elements (such as a thank you message for signing up) are defined along with each sign up form. When you edit a sign up form, you can also edit these other elements.
To make changes to a sign up form, open the sign up form in the Sign Up Form wizard. The Sign Up Form wizard pages display the defined content, which you can modify as required. You can edit any sign up form. You can edit only one sign up form at a time.
When you make changes to a sign up form, you don't need to repost it. Because all sign up forms are hosted on our servers, the form is automatically updated with your changes. In order to edit a Sign Up Form you will need to follow these steps:
Note: If you don't need to make changes to all wizard pages, you can exit the wizard without going to the last page. However, to save changes on a page, you must click Next to display to the next page. You can then click Cancel to exit the wizard.
To acknowledge a user's request for email communications from you, we display a Thank You message in the user's web browser. We provide a default Thank You message, but you can change it as required. For example, you may want to write your own message and include your company logo or other images. Typically, the message depends on whether you're using a single or double opt-in subscription process.
In addition to, or instead of, a Thank You message, you may want to redirect users to another web page. For example, you may want to display the Thank You message for five seconds, and then display your company's privacy policy. You can preview the Thank You message, along with other subscription process elements.
In order to update the Thank You Message you will need to follow these steps:
After receiving a completed sign up form submission, we send a plain text email to the email address provided on the form. This plain text email is referred to as the Confirmation Email, and includes a link that the user clicks to confirm the request for email communications. In addition to confirming their subscription request, clicking the link allows us to verify that the user's email address is valid.
You define the confirmation email header and message that we will send when users submit the sign up form you have designed. When defining the email header, choose the email address that identifies the sender. You can add an email address that is not in the list. However, you will need to wait to continue using the wizard until we verify the email address. To avoid delays, we recommend that you verify email addresses when setting up the application.
The confirmation email message typically explains to the subscriber that they must click the confirmation link to complete the sign up process. For example: Please confirm your subscription by clicking on the following link: Note: We automatically include the confirmation link at the end of the message when sending the email.
In order to define Confirmation Email you must follow these steps:
For a double opt-in subscription process, after a user clicks the link in the confirmation email, we display a Welcome message in the user's web browser. We provide a default Welcome message, but you can change it as required. For example, you may want to write your own message and include your company logo or other images. Typically, this message confirms that the user is now subscribed, welcomes them, and outlines what they can expect as a subscriber, including when they'll received the next communication from you.
In addition to, or instead of, a Welcome message, you may want to redirect users to another web page. For example, you may want to display the Welcome message for five seconds, and then display your company's Home page.
In order to edit the Welcome Message you will need to follow these steps:
You create or edit sign up form elements using various tools. For example, you can apply a border to the form and bold to text in the Thank You message. This table describes the design tools available when working with sign up forms. These tools function in a similar way as in the design editors. Some tools may not be available for all sign up form elements.
After creating the sign up form and other content for the subscription process, you need to make the sign up form available to users. Making the sign up form available is sometimes referred to as posting it. Options for posting a sign up form are displayed automatically when you complete the Sign Up Form wizard. If you choose not to post the sign up form when completing the wizard, you can access the posting information from the Sign Up Forms tab.
There are several options for posting sign up forms. You can display the sign up form
Steps to post a sign up form using Full WebPage HTML or Basic WebPage HTML
Before deleting a sign up form, ensure that it is not used in, or linked from, any website, email, or other type of posting. If you delete a sign up form that is being used, it will appear as missing content to users. The appearance of missing content depends on the web or email interface used to view the sign up form.
If you delete a sign up form that is linked to a social campaign, the Join Our List button is automatically removed from the Sharebar of all the affected social campaigns (including email campaigns you've already sent, as well as those you haven't sent yet).
Once a sign up form is deleted, it is no longer available. If you inadvertently delete a sign up form, you must recreate it. In order to delete a Sign Up Form you will need to follow thest steps:
Subscription forms let contacts modify their subscriptions to your email communications (such as adding themselves to or removing themselves from your various mailing lists), update their information, and unsubscribe from all your email communications.
Each subscription form group is comprised of six forms that cover the different aspects of subscription management:
Update Preferences Form
This form is linked from within an email and allows recipients to update their information, including email address and possibly opt in or out of mailing lists.
Thank You Page
This page is shown when a recipient updates their email address or other information using the Update Preferences form.
Unsubscribe Form
This form is linked from within an email and allows recipients to unsubscribe and be removed from all future emails you send.
Unsubscribed Page
This message is shown when a recipient successfully unsubscribes from your emails.
Email Change Confirmation
This email message is sent after a recipient updates their email address and informs them to check their email to confirm the address change.
Email Changed Page
This message is shown when a recipient successfully confirms their email address.
You can view a list of existing subscription form groups at any time.
You can also edit individual subscription forms. If you add a new contact field that you would like to begin capturing information for, like birth date for example, you may want to add the field to the Update Preferences Form in an existing subscription form group.
Recipients can access these forms exclusively using links within the email campaigns you send them, which, unlike sign up forms, cannot be linked to from a website.
The Subscription Forms tab lists the existing subscription form groups:
Note: If more sign up forms are available than can be listed on one page, you can browse or sort the list.
This list shows the following information for each subscription form group:
Group Name shows the name you assigned when creating the subscription form group. This name doesn't appear to users. You can click the name to open the subscription form group for editing.
Mailing List(s) Shown shows the mailing lists that are available on the Update Preferences Form in this subscription form group.
Language identifies the language in which this subscription form group is available.
You can create a new subscription form group using several methods. However, you may find it most convenient to start from the Subscription Forms tab.
In order to create a new Subscription Form please follow these steps:
Click the Forms menu.
On the Subscription Forms tab, click the New Subscription Form button.
On the Subscription Form Options page, in the Subscription Form Group namebox, type a name that meaningfully identifies this subscription form group.
Update Prefereneces Form This form is linked from within an email and allows recipients to update their information, including email address and possibly opt in or out of mailing lists. The Update Preferences form editor shows you content you can add and formatting tools. As you design the Update Preferences form, the editor shows you what the user will see when using the form.
To design the Update Preferences form, you can:
You can preview the current design of the Update Preferences form. When working in this editor, changes are not saved automatically. Changes are saved only when you click Save or Done. To save your work and exit the Update Preferences form editor in one action, click Done. You will be returned to the Subscription Form Options page. To exit the Update Preferences form editor without saving your changes, click Cancel. You will be returned to the Subscription Form Options page. In order to select which mailing lists you want contacts to have access to, follow these steps:
Allows you to choose which mailing list(s) will be displayed on the Update Preferences form. To choose the mailing list(s):
In order to select which fields you want contacts to be able to update
In order to edit the Thank You page, please follow these steps:
When working in this editor, changes are not saved automatically. Changes are saved only when you click Save or Done. To save your work and exit the Thank You page editor in one action, click Done. You return to the Subscription Form Options page. To exit the Thank You page editor without saving your changes, click Cancel. You return to the Subscription Form Options page. Email Changed Page This message is shown when a recipient successfully confirms their email address. The Email Changed page editor shows you content you can add and formatting tools. As you design the Email Changed page, the editor shows you what the user will see when viewing the page. In order to design the Email Changed page, you will need to complete the following:
You can preview the current design of the Email Changed page. When working in this editor, changes are not saved automatically. Changes are saved only when you click Save or Done. To save your work and exit the Email Changed page editor in one action, click Done. To exit the Email Changed page editor without saving your changes, click Cancel. Email Change Confirmation Email
This email message is sent after a recipient updates their email address and informs them to check their email to confirm the address change. The Email Change Confirmation email editor shows you content you can add and formatting tools. As you design the Email Change Confirmation email, the editor shows you what the user will see when viewing the email.
To design the Email Change Confirmation email, you can:
add email header information including the From Name, From Email, and Subject
add a logo
change the page title
update the text content
Note: The confirmation link referred to below the text content is automatically inserted each time the email is sent.
When working in this editor, changes are not saved automatically. Changes are saved only when you click Save or Done.
To save your work and exit the Email Change Confirmation email editor in one action, click Done. To exit the Email Change Confirmation email editor without saving your changes, click on Cancel.
The Unsubscribe form editor shows you content you can add and formatting tools. As you design the Unsubscribe form, the editor shows you what the user will see when using the form. In order to design the Unsubscribe form, you will need to complete the following:
When working in this editor, changes are not saved automatically. Changes are saved only when you click Save or Done. To save your work and exit the Unsubscribe form editor in one action, click Done. To exit the Unsubscribe form editor without saving your changes, click Cancel. Unsubscribe Page This message is shown when a recipient successfully unsubscribes from receiving your emails. The Unsubscribed page editor shows you content you can add and formatting tools. As you design the Unsubscribed page, the editor shows you what the user will see when viewing the page. In order to design the Unsubscribed page, you will need to complete the following:
You can preview the current design of the Unsubscribed page. When working in this editor, changes are not saved automatically. Changes are saved only when you click Save or Done. To save your work and exit the Unsubscribed page editor in one action, click Done. To exit the Unsubscribed page editor without saving your changes, click Cancel.
You can delete subscription form groups. For example, you may want to delete a subscription form group for communications related to a product you no longer support. You can only delete one subscription form group at a time. If a contact clicks on an update preferences or unsubscribe link for a subscription form group that was deleted, they will be forwarded to a default subscription form.
Note: Once a subscription form group is deleted, it is no longer available. If you inadvertently delete a subscription form group, you must recreate it.